Alan Fletcher is one of the most influence graphic designers; his works has a very personal visual style that developed from tradition of both Europe and North American.
He published a book called ?The art of looking sideway? in 2001, in this book he showed more side of him text, note also sketches. What I am studying is his sketches, not the sort that spend forever to draw, those quick ones. What interest me the most is his ability to capture the spirit of the subject in very few actions, for example few lines, marks and his clever use of color in order to recreate the view that was in his eyes. By looking at his sketch you can imagine the location, people, and mood. I would like to use this simple clear method in my work as well, use less to tell more. (use little touch maybe few lines or just marks to capture views of archway).
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